Market card — choose your market — M01 · Busy parents who want to lose weight M02 · Gym owners under $30k/mo M03 · Newly-single professionals (dating) M04 · Dentists wanting more patients M05 · Retirees with back pain M06 · Solopreneurs who can't get leads M07 · Brides planning a wedding M08 · Anxious college students M09 · Real-estate agents (more listings) M10 · Couples wanting to reconnect M11 · New moms, postpartum fitness M12 · Plumbers wanting steady work M13 · Patent-aspirants (career switch) M14 · Newspaper publishers M15 · Unemployed, need a résumé M16 · General "small business owners" M17 · Shift-nurses wanting to get fit M18 · Founders wanting to raise funding M19 · Content creators wanting to monetise M20 · Etsy / handmade sellers wanting sales M21 · Freelance designers wanting steady clients M22 · Food-truck owners M23 · D2C skincare brand founders M24 · Local café owners vs the chains M25 · Gen-Z facing burnout & anxiety M26 · Remote workers with back & posture pain M27 · People who want better sleep M28 · Amateur runners training for a first 10K M29 · Introverts making friends as adults M30 · New puppy parents (first-time training) M31 · People trying to quit vaping M32 · Dating-app burnout — singles wanting something real M33 · New parents trying to reconnect as a couple M34 · People who moved cities, wanting a friend group M35 · Couples planning a big trip together M36 · Siblings caring for an ageing parent Niche down? (raise ONE stat by 2, capped at 3 -- 2026-07-10 rule, never touches Growth) — not niching this round — Niche: raise Pain by 2 (cap 3) Niche: raise Purchasing Power by 2 (cap 3) Niche: raise Targeting by 2 (cap 3)
Offer board — 4 slots (unlabelled, like the mat) — empty slot — S01 (4) Done-for-you end result — we hand S02 (4) Status upgrade — become the person S03 (3) Crystal-clear, specific promise — S04 (3) Bigger dream — we solve the next p S05 (2) Small bonus win — a nice extra res S24 (4) Become a recognised name in your n S25 (3) A visible before/after you'll want S06 (4) Iron-clad guarantee — money back, S07 (4) Mountains of proof — hundreds of r S08 (3) Detailed case study — one client's S09 (3) Risk reversal — you only pay once S10 (2) Credential / certification — offic S11 (2) Track record — 'over 10,000 people S26 (3) Free trial / live demo — see it wo S27 (2) Real human support — the founder i S12 (4) Instant first win in 24 hours — th S13 (4) Same-day setup — up and running th S14 (3) Results in days, not months — quic S15 (3) Quick-start kit — skip the slow se S16 (2) A bit faster than the usual way S28 (3) Week-one roadmap — you know exactl S29 (2) 10 minutes a day — bite-sized dail S17 (4) Done-for-you — we do all the work, S18 (3) Done-with-you templates & checklis S19 (2) Slightly easier than doing it them S20 (4) Give up nothing you love — keep yo S21 (3) Fits your life — no need to quit y S22 (2) Works alongside what you already h S23 (3) On your schedule, from home — no t S30 (4) We set it all up for you — log in S31 (3) Do it from your phone — mobile-fir S32 (2) No new app to learn — works with t S33 (3) Premium onboarding experience S34 (2) Community & accountability S35 (2) Concierge support — a real human o S36 (3) Plug-and-play templates pack
— empty slot — S01 (4) Done-for-you end result — we hand S02 (4) Status upgrade — become the person S03 (3) Crystal-clear, specific promise — S04 (3) Bigger dream — we solve the next p S05 (2) Small bonus win — a nice extra res S24 (4) Become a recognised name in your n S25 (3) A visible before/after you'll want S06 (4) Iron-clad guarantee — money back, S07 (4) Mountains of proof — hundreds of r S08 (3) Detailed case study — one client's S09 (3) Risk reversal — you only pay once S10 (2) Credential / certification — offic S11 (2) Track record — 'over 10,000 people S26 (3) Free trial / live demo — see it wo S27 (2) Real human support — the founder i S12 (4) Instant first win in 24 hours — th S13 (4) Same-day setup — up and running th S14 (3) Results in days, not months — quic S15 (3) Quick-start kit — skip the slow se S16 (2) A bit faster than the usual way S28 (3) Week-one roadmap — you know exactl S29 (2) 10 minutes a day — bite-sized dail S17 (4) Done-for-you — we do all the work, S18 (3) Done-with-you templates & checklis S19 (2) Slightly easier than doing it them S20 (4) Give up nothing you love — keep yo S21 (3) Fits your life — no need to quit y S22 (2) Works alongside what you already h S23 (3) On your schedule, from home — no t S30 (4) We set it all up for you — log in S31 (3) Do it from your phone — mobile-fir S32 (2) No new app to learn — works with t S33 (3) Premium onboarding experience S34 (2) Community & accountability S35 (2) Concierge support — a real human o S36 (3) Plug-and-play templates pack
— empty slot — S01 (4) Done-for-you end result — we hand S02 (4) Status upgrade — become the person S03 (3) Crystal-clear, specific promise — S04 (3) Bigger dream — we solve the next p S05 (2) Small bonus win — a nice extra res S24 (4) Become a recognised name in your n S25 (3) A visible before/after you'll want S06 (4) Iron-clad guarantee — money back, S07 (4) Mountains of proof — hundreds of r S08 (3) Detailed case study — one client's S09 (3) Risk reversal — you only pay once S10 (2) Credential / certification — offic S11 (2) Track record — 'over 10,000 people S26 (3) Free trial / live demo — see it wo S27 (2) Real human support — the founder i S12 (4) Instant first win in 24 hours — th S13 (4) Same-day setup — up and running th S14 (3) Results in days, not months — quic S15 (3) Quick-start kit — skip the slow se S16 (2) A bit faster than the usual way S28 (3) Week-one roadmap — you know exactl S29 (2) 10 minutes a day — bite-sized dail S17 (4) Done-for-you — we do all the work, S18 (3) Done-with-you templates & checklis S19 (2) Slightly easier than doing it them S20 (4) Give up nothing you love — keep yo S21 (3) Fits your life — no need to quit y S22 (2) Works alongside what you already h S23 (3) On your schedule, from home — no t S30 (4) We set it all up for you — log in S31 (3) Do it from your phone — mobile-fir S32 (2) No new app to learn — works with t S33 (3) Premium onboarding experience S34 (2) Community & accountability S35 (2) Concierge support — a real human o S36 (3) Plug-and-play templates pack
— empty slot — S01 (4) Done-for-you end result — we hand S02 (4) Status upgrade — become the person S03 (3) Crystal-clear, specific promise — S04 (3) Bigger dream — we solve the next p S05 (2) Small bonus win — a nice extra res S24 (4) Become a recognised name in your n S25 (3) A visible before/after you'll want S06 (4) Iron-clad guarantee — money back, S07 (4) Mountains of proof — hundreds of r S08 (3) Detailed case study — one client's S09 (3) Risk reversal — you only pay once S10 (2) Credential / certification — offic S11 (2) Track record — 'over 10,000 people S26 (3) Free trial / live demo — see it wo S27 (2) Real human support — the founder i S12 (4) Instant first win in 24 hours — th S13 (4) Same-day setup — up and running th S14 (3) Results in days, not months — quic S15 (3) Quick-start kit — skip the slow se S16 (2) A bit faster than the usual way S28 (3) Week-one roadmap — you know exactl S29 (2) 10 minutes a day — bite-sized dail S17 (4) Done-for-you — we do all the work, S18 (3) Done-with-you templates & checklis S19 (2) Slightly easier than doing it them S20 (4) Give up nothing you love — keep yo S21 (3) Fits your life — no need to quit y S22 (2) Works alongside what you already h S23 (3) On your schedule, from home — no t S30 (4) We set it all up for you — log in S31 (3) Do it from your phone — mobile-fir S32 (2) No new app to learn — works with t S33 (3) Premium onboarding experience S34 (2) Community & accountability S35 (2) Concierge support — a real human o S36 (3) Plug-and-play templates pack