Solution card · S18
EaseS18
Done-with-you templates & checklists — we hand them the shortcuts
3 / 4
In the game
Value 3/4 on the Ease lever. A lever scores the HIGHEST card on it (cap 4); extras feed your price ceiling. Uncovered levers score 1. Offer value = Dream × Likelihood × Speed × Ease.
In real life
Ease — how little effort and sacrifice is demanded. The less they must give up, the more the offer is worth. Because the levers MULTIPLY, one weak lever drags the whole offer — a 4·4·4·1 offer loses to a 3·3·3·3 one.
Related cards
S17 · Done-for-you — we do all the work, they just show up
Solution card · Ease
S19 · Slightly easier than doing it themselves
Solution card · Ease
S20 · Give up nothing you love — keep your favourite foods and habits
Solution card · Ease
S21 · Fits your life — no need to quit your job or change your routine
Solution card · Ease