Market card · M08

HealthM08

Anxious college students

Pain
Power
Targeting
Growth
Growing

In the game

Pain 2/3 · Power 1/3 · Targeting 3/3 · Growing. Draw 3 markets, keep 1. These four stats drive everything downstream — your price ceiling, your leads, your growth.

In real life

Moderate pain: they want a fix but can live without one, so your offer must work harder. Money is tight — price accordingly or move up-market. Easy to find in one place (groups, feeds, associations). Growth: a rising tide — new buyers keep arriving. Watch out: thin wallets — hard to charge what the work is worth.

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